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Viewing cable 09RIYADH1422, INDUSTRY LAUDS MILESTONE EXCLUSIVE MARKETING

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Reference ID Created Released Classification Origin
09RIYADH1422 2009-10-27 09:28 2011-08-26 00:00 UNCLASSIFIED//FOR OFFICIAL USE ONLY Embassy Riyadh 
VZCZCXRO1050
PP RUEHDE RUEHDH RUEHDIR
DE RUEHRH #1422 3000928
ZNR UUUUU ZZH
P 270928Z OCT 09
FM AMEMBASSY RIYADH
TO RUEHC/SECSTATE WASHDC PRIORITY 1785
INFO RUEHZM/GULF COOPERATION COUNCIL COLLECTIVE PRIORITY
RUCPDOC/DEPT OF COMMERCE WASHDC PRIORITY
RUEATRS/DEPT OF TREASURY WASHDC PRIORITY
 
UNCLAS RIYADH 001422 
 
SENSITIVE 
SIPDIS 
 
STATE PASS TO USTR FOR CHRIS WILSON AND JASON BUNTIN 
STATE PASS TO DOC FOR STEVEN GARRETT 
DEPT FOR NEA/ARP 
 
E.O. 12958: N/A 
TAGS: ETRD KIPR ECON EINV PREL SA
SUBJECT: INDUSTRY LAUDS MILESTONE EXCLUSIVE MARKETING 
RIGHTS APPROVAL 
 
REF: A. 08 RIYADH 284 
     B. 09 RIYADH 290 
     C. 09 RIYADH 386 
     D. 09 RIYADH 524 
     E. 09 RIYADH 1366 
     F. 09 RIYADH 1375 
 
1. (SBU) Chair of the inter-ministerial IPR Committee 
Mohammad Al-Aiyash told EconCouns October 12 that King 
Abdullah approved a granting of Exclusive Marketing Rights 
(EMR) to pharmaceutical companies under a Proposal first put 
forth by USTR in 2007. The King's decision formally brings 
the protection into effect, which directs the Directorate of 
Industrial Property at the King Abdulaziz City for Science 
and Technology (KACST) to provide protection to those drugs 
registered before the implementation of the new Saudi patent 
system in 2004. 
 
2. (SBU) Industry representatives lauded the EMR approval in 
a meeting with visiting AUSTR Chris Wilson on October 18, 
saying it was a "great achievement" and "a milestone" for the 
pharmaceutical industry in Saudi Arabia.  Once fully 
implemented, U.S. companies estimate the EMR agreement will 
increase their annual revenue approximately $100 to $120 
million. 
 
3. (SBU) Notification of the decree has been sent to the 
Ministry of Commerce and Industry, the Ministry of Health, 
the Saudi Food and Drug Authority (SFDA), and KACST, 
according to Al-Aiyash.  As all pharmaceutical licensing has 
moved from the Ministry of Health to the SFDA in July, the 
Ministry of Commerce will officially forward the notification 
to the SFDA after which the SFDA will publish it in the 
official gazette.  AUSTR Wilson asked Deputy Minister of 
Commerce and Industry Abdullah Al-Hamoudi for a copy of the 
EMR once published, as well as an outline of next steps to 
fully implement the EMR. 
 
4 (SBU) Comment:  This action by the King is an important 
step, filling a gap left by the 2004 patent law.  Embassy 
Riyadh will continue to work with the Ministry of Commerce 
and Industry to ensure all remaining steps are taken to 
enforce this welcome decision.  End comment. 
 
5. (U) AUSTR Chris Wilson cleared on this cable. 
SMITH